Brand & Image Director at US based ethnic fashion brand, Lashkaraa Incorporated.
Art Direction. For Sabyasachi. The lesser known work behind the scenes.
Business Head / Designer. Responsible for a refined lineup of the Menswear collection resulting in business growth; Overseeing the operations of Menswear since Feb 2014 and the relatively recently added Accessories segment since June 2018. Handled a third of the Saree segment since early 2017 to June 2018. Directed all forms of Visual Media -esp. Instagram marketing videos sporadically.
Designed a sustainable runway collection for Mercedes Benz Fashion Week, Berlin S/S 2014 in collaboration with UCA and HTW.
Head Of Operations for White Maison de Couture - A multi-designer luxury apparel store based out of Juhu, Mumbai. Position changed to Consulting Business Head in the second year.
Provided consultation to the founder, Ms. Roshni while conceptualising Kiyaan. Kiyaan opened its flagship store in London to give Asian men a destination for occasion wear.
A government program to empower the handicraft sector under Swarnjayanti Gram Swarozgar Yojana (SGSY). Developed a range of products, educated the artisans about commercial viability of the same and trained them to accurately manufacture these products.
A designer for the Chennai based export house, the largest small leather goods manufacturer in India. Researched, reviewed and designed ranges of bags and goods for brands like CK, Clarks, FCUK, Tommy Hilfiger, Nautica and Guess.